In today's business world, visual plays an increasingly important role to build the image and identity in the public's mind. Like human beings who have the face and appearance, a company and brand build a visual identity to represent itself. A strong visual identity contains vision, hope, values, philosophy, character, and uniqueness that make it different, meaningful, and valuable. Visual Asset is an important element in the company's overall business strategy.
Threaded celebrates the printed object and is an exhibition space for design, diversity of discourse and intentionality, particularly for the editorial team and collaborators; artists, designers, writers. It showcases the work of designers and the process and thinking that sits behind what is seen. The range of projects and processes shown by practitioners varies yet the common thread is creatives are given the opportunity to lead and present themselves visually and conceptually how they want to be seen.
Threaded is for creatives by creatives – curated using the construct of the interview and the medium of print as vehicles to disseminate insights into practice. Threaded’s focus is on practice itself. Threaded showcases the work of designers and the process and thinking that sits behind what we see. These insights into a range of practitioners and their practices bridges the gap between established and emerging creatives.
Building Memories is an interactive art book documenting the histories and memories of four public buildings which have helped shape Singapore – the National Library (1960), the National Theatre (1963), the Singapore Conference Hall and Trade Union House (1965) and the National Stadium (1973). Design elements such as a replicated library card, event invitation, architectural pop-up, photographs and comic strips were combined with historical information that engages the visual and tactile senses, creating an immersive experience that encourages recollection and reliving of memories.
The book is categorized to agriculture, people livelihood, agricultural and sideline, agricultural finance and agricultural policy. By way of categorized design, the book is more cater to the aesthetic demand of people. In order to be closer to file, a full enclosed book cover was designed. Readers can open the book only after tearing it. This involvement let the readers experience the process of opening a file. Moreover, some old and beautiful farming symbols such as Suzhou Code and some typography and picture used in particular ages. They were recombination and listed in the book cover.
Viliam Kitanov is professionally biased in favour of the logo creation and decided to take a similar approach to the magazine making it more distinctive as well as his job more interesting. The key element is the idea behind the graphics. A graphic wit could be a letter, a word or a drawing, but it's always related to a design topic. As a result the magazine is not only the bearer of a certain information, but has its own additional value.
Design Legends are extremely famous designers who make our World a better place with their good designs. Discover legendary designers and their innovative product designs, original art works, creative architecture, outstanding fashion designs and design strategies. Enjoy and explore original design works of award-winning designers, artists, architects, innovators and brands worldwide. Get inspired by creative designs.